ihtgw DON'T WASTE COTTON/ FASHION IS FAKE film by Narin Oz

I made this video in Spring 2012, with Narin Oz


http://www.youtube.com/watch?v=C4Brz9rspYo

Narin Oz:

http://www.youtube.com/user/narinoz

http://www.facebook.com/narin.oz/

ihtgw

FASHION IS FAKE JUMPER NOW IN LIK + NEON, LONDON

FASHION IS FAKE JUMPER NOW IN: 

LIK + NEON 

106 SCLATER STREET,

LODON 

 E1

SELF EXPLOITATION

FAME IS LAME 

I FEAR IT MAY TAME 

IT PLEASES THE INSANE

WHO PERHAPS ARE DERANGED 

ID RATHER STAY AWAY 

BUT ITS SEEMS TO BE THE SAD NATURE OF THE GAME 

ihtgw

HEELS

 I am going to start by copy and pasting a conversation on Facbook:

Ihtgw Continent

December 22 via mobile

Selfridges and Harrods are 2 of most old fashioned department stores in London-- ironically stocking the 'latest trends' side by side with their ignorant sexist uniform code: women have to wear heels, make up and skirt, men can wear suit and flat shoes--- extreme ignorance !

COMMENTS:

Matthias Wyckhuys i wouldnt want to wear heels, ill leave that up to that old drag.

Ihtgw Continent Any women that tells u heels r comfortable it's a lie!!! I speak from 1st hand experience --- only if women as a collective will come term to accept the brutal truth abt heels -- heels were an invention of a man to slow down women's movement -- but most don't want to acknowledge this therefore we are stuck in stone ages when the heel is regarded as 'feminine'--- but really it's far from it. it's just pure simple uncomfort!

Italia RoSsi i must contraddict you, lady... i find high heels (till let's say 5) much more confy than flat shoes. Do trust me this is what my feet and back say.. What makes the big difference is the tickness of the heel. I am ready to prove it to you... you should just wear the ones I will suggest.....  .. xx

Ihtgw Continent hey Lillia, i believe u!! Ive some training in biomechanics, through that I know a bit of heel can be good for the body. a lift in the inner soles of the feet is good for feet, improves: posture, walking and prevents pronation (collapsing of foot arches) that can lead to back pain.

Ihtgw Continent hahaha this may come as a slight surprise: in my lifetime i must have owned more than 10 pairs of HIGH HEELS --- and i use to wear them very often LOl!!! yess in my teen yrs and early 20s, ive pretty intense experience of wearing many types of heels (all given away now)!. and ur right flat shoes are not good for the feet either --- high heels i still rate them as the most sexist invention, possibly worst than the corset that many women fainted wearing. theres something about high heel thats suggest sex, as soon as a women walks out in a pair of high heels theres a great element of degradation involved--- in days when i use to wear heels i use to get chatted up randomly a lot more often (it was quiet a condemning sensation) then i did when i was wearing trainers. thanks for the thought of suggesting hahaha but NOWAY am i going back to wearing heels wow those days were not good!!!!

BRICKLANE SHOPS & COMMERCIAL STREET IS COMMERCIAL 

Time for recap 

With rise of commercial, chain store appropriately opening on 'Commercial Street'. Keeping in tune with the road's own history; in 80's/ 90's Commercial Street was full of high street wholesalers. For example wholesaling items for shops such as Marks and Spencers, and various sports brands. In 2011 staying within it's own routes, Commercial Street caters a more glossy image of retail fashion. In contrast to wholesale days; with dull, clustered, shelfs full of packed up garments in polyester bags. Without a doubt Commercial street has reached the pinnacle of its own slaughter, by opening a Topman 'general store. Although it's discreet, and from a far it seems a humble, low budget independent shop. But just take a peek inside and you'll see those Tompan tags. Naive consumer deception for sure!

Lets talk about THE REAL INDEPENDENT SHOPS: 

Now learn some original retail business skills from: Sarah Lucas and Trace Emin's SHOP in Bathnal Green 1993 

'Most items were pretty cheap and cost only a few quid; other items were more highly prized, such as Lucas' penis sculptures made out of beer cans. A range of white T-shirts emblazoned with bold, black hand-painted slogans also started to appear. Initially cheap to buy, they rise in price as sales increased. I once asked Sarah to explain this to me. 'All the t shirts are hand painted and go up in price every time we sell one. "Complete Arsehole" is now selling at £40. They start off at £12, go up to £15 and they go up in fivers until they get to £50. We haven't decided what happens after that.' Emin casually added: 'And the next most expensive one is £35 and that says "Fucking Useless".'

Lucky Kunst, Gregor Muir 

LIK + NEON one of the authentic independent shops, write up from 2007:

LIK + NEON, 106 Sclater Street, E1 (Just off Bricklane). 

LIK + NEON carries the theme of originality and quality from earlier more present eras. Recent collectables include: rare 70's and 80's deadstock, sport and surfwear.

LIK + NEON is a non derivative title, evoking a long standing partnership and sounding quiet Scandanavian or Nordic in origin; this is intentional. It is actually a word play on: two names of friends of Janice called Lik and Neon, who when their names are said together are always by mistake spoken as Lik and Neon.

In my opinion the real deal is always acres more worthwhile, interesting, maybe its: limited, niche and hard to understand at first sight. But in the long term, I think we all know what's more interesting: Sarah Lucas and Tracey Emin or Topman. 

SAMIA MALIK ihtgw

SAY NO TO CHEAP LABOUR

Life is short, don't waste it in Topshop... By Amy

The UK is the king of the high street. Fact. Tourists and locals alike flock into

London daily to visit its retail behemoths looking for a cheap thrill. But are they

really as fabulous as they seem?

Sure these giant fashion emporiums, which creep into every available retail space,

provide fun, affordable fashion. But itsn't it all, just a bit, well... blah?

And I'm not just talking about garments produced in factories with questionable

working conditions. We all know that even 'designer' brands will make their clothes

in sweat shops, ship them over, sew a button on and claim they are "made in the

UK."

Nor do I mean the throwaway consumerism that these chain stores encourage. Buy

dress. Wear once. Shove in a drawer. Discard. We all do it, that's for our

conscience to deal with.

Or even the questionable tax status of certain high street magnates (ahem...).

We know all this.

No what bothers me is the lack of imagination, of creativity, of vision. The catwalk

copy cats.

Take the aviator jacket. Sumptuously reinvented by Burberry for A/W '10.

Everybody loved it. Everybody wanted it. By the time the first autumn leaves

began to fall, the high street was awash with faux leather and acrylic sheepskin.

And I would rather poke myself in the eye than wear one.

Then there's the serious case of identity crisis. Go. Shop. Channel any fashion story

you want. Be it preppy, folky, rocky, hippie, slutty... all in one store. Its a little

confusing.

And of course a hopeless devotion to trend. Any trend. Be it mega or micro.

Anybody bored of colour blocking yet?

Now, I'm not suggesting everybody go and max out their credit cards on designer

goods. But be inventive. Explore. Support talented young designers with student

loans to repay. Find tiny boutiques, independent brands. Learn to sew. Make your

own...be dextrous.

Life is short, don't waste it in Topshop...